We contacted Atkins Nutritionals, Inc, with the information about the new Kimkins plan and it's promotion of the Atkins diet within the Kimkins website.
Here is their response:
Thank you for the information.
Kimkins is NOT a program endorsed by Atkins and we are in the process of investigating this matter further. Thank you for bringing it to our attention.
If you have questions regarding Atkins' products, please feel free to e-mail us again, or contact our Atkins Advantage Agents by phone at 1-800-6-ATKINS Monday to Friday from 8AM to 5PM EST. If you would like to place an order, our Ordering Department is available 8:00 am -8:00 pm EST Monday - Friday and on line at atkins.com click on Shop the Atkins Store for your convenience. If you are calling from outside the U.S. and Canada, please reach us at 1-888-528-5427.
Questions about the Atkins Nutrition Principles can be answered by nutrition experts in the Live Discussion section on our website.
Atkins Advantage Consumer Affairs